Reef Relief

Description

Reef Relief Sunscreen protects people's skin while also nourishing coral reefs. The company was inspired by the dangers of chemical sunscreen ingredients to coral health, as Oxybenzone, a chemical found in 80% of sunscreens, has been proven to have a lethal effect on sea-life and can kill coral and coral larvae in even very small doses. Reef Relief's sunscreen was developed in collaboration with cosmetic chemists and marine experts to create a unique formula, containing nutrients used by coral farmers to help coral thrive. It has undergone university testing and boasts increased coral growth with their formula, and has developed the Reef Protection Factor (RPF) as a new certification for the sunscreen market.

What Makes it Regenerative?

• supports ecosystem remediation
• supports human well being
• enables biophilic design
• supports material design

Business Model

Reef Relief Sunscreen's business model is retail product sales of regenerative sunscreen products.

Risks & Limitations

• Limited independent research in general as well as long-term effects of reef-safe sunscreens
• Efficacy concerns of not offering the same level of sun protection as traditional options
• Availability and cost
• User behavior may reduce efficiency